Strategy

Navigating Freelance Rates: Insights from a Six-Figure Presentation Designer

The Journey to Freelancing Adrienne Johnston, formerly a vice president of operations at Buckhead Investment Partners, embarked on her freelance…

Navigating Crisis: Essential Traits of a Crisis-Response Leader

Facing Unprecedented Challenges As the novel coronavirus continues to disrupt global operations across various sectors, the imperative for effective crisis…

Supporting Students and Healthcare Workers: Zeus’s Response to the Pandemic

Extending a Helping Hand In response to the challenges posed by the coronavirus pandemic, Zeus, a temporary-housing startup with backing…

Upholding Worker Rights Amidst the Pandemic: The Accenture Dilemma

A Tale of Sacrifice and Uncertainty In a concerning revelation, a temporary staffer at Accenture’s St. Catharines office in Niagara,…

Navigating the Pandemic: Strategies for Tech Chiefs

The COVID-19 pandemic has thrown businesses into disarray, compelling executives to devise strategies to weather the storm and ensure long-term…

Transforming Yerba Buena: A New Neighborhood Emerges

Yerba Buena Island, nestled between San Francisco and Oakland, is undergoing a significant transformation with the development of 266 luxury…

The Power of Mirroring: A Lesson in Conflict Resolution

Growing up with a mother who is a clinical psychologist has its perks, especially when it comes to receiving valuable…

Mastering Word-of-Mouth Marketing: Insights from a New York-Based Entrepreneur

In the realm of marketing, word-of-mouth referrals stand as the pinnacle of success, coveted by marketers and business owners alike.…

Leveraging the Coronavirus Slowdown: Insights from an Entrepreneur

The hospitality industry has been hit hard by the coronavirus pandemic, with businesses like hostels experiencing unprecedented cancellations and dwindling…

Leveraging Your Accountant for Small Business Success: 6 Surprising Roles

Accountants play a crucial role in the financial health and decision-making processes of small businesses. While many business owners associate…